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City of Poughkeepsie Welcomes Gradual ‘Reopening’ with New Video, Logo

The City of Poughkeepsie has created a video and new “PKGO Forward” logo to welcome the gradual reopening of the area as people get back to work, open their businesses and push for an economic recovery.

The logo features the City’s classic beehive icon and a forward arrow, building on the City’s PKGO marketing strategy.

PKGO Forward Video

“We are excited to move forward with reopening and believe it is essential to our community,” said City of Poughkeepsie Mayor Rob Rolison. “But we have to do it in a responsible way that places health and safety as the priorities.”

The economic impacts of the coronavirus have been profound. Everything from eateries to entertainment venues have sustained substantial financial setbacks, and city officials want to ensure people have the best information available as the phased-in reopening continues.

On Monday, the City of Poughkeepsie launched the PKGO Forward Economic Recovery Plan, allowing restaurants and retail businesses to expand outdoor seating and displays in response to social distancing requirements enacted during the COVID-19 pandemic. The initiative, which involves no fees, is designed to assist business owners of restaurants and retail stores in compensating for social distancing restrictions that may limit the number of persons in their establishments at any one time.

As part of the Mid-Hudson Region, the City of Poughkeepsie began reopening on May 26. Industries permitted within Phase 1 included construction, agriculture, forestry, fishing and hunting, retail (limited to curbside or in-store pickup or drop off), manufacturing and wholesale trade.

Phase 2 started today and includes outdoor dining, professional services, finance and insurance, retail, administrative support and real estate/rental leasing.

Phase 3 aims to get indoor dining at restaurants, food services and hotels back in service. And Phase 4 will focus on the arts, entertainment, recreation and education.

This ramp-up is expected in two-week intervals, although Gov. Andrew Cuomo has said that could be expedited or delayed depending on health-related metrics.

New York’s policies also state that people must stay at least 6 feet apart from one another in public and should wear masks when in close proximity to each other.

The governor has released a guide to the state’s “NY Forward Reopening” Plan.

Working in consultation with Dutchess County, the City has focused on three key aspects of reopening: Local government functions and support, economic development and recreation. “These are admittedly unchartered territories,” said Mayor Rolison. We want to help people and businesses navigate the days ahead. We know city residents and businesses are resilient and are up to these challenges. We greatly look forward to the days ahead. There will be plenty of hard work, but there will be causes for celebration as well.”